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7 Dropshipping Tips for Selling Products on Amazon

Amanda • Sell on Amazon

Nov 29,2021 35 min read

selling products on amazon



Dropshipping and selling products on Amazon have become an affordable and flexible method of earning money. 

 

According to Business Tech Weekly, over 27% of online retailers use dropshipping as their main fulfillment method.

 

Utilizing Amazon store dropshipping as a sales channel for business can create big returns. As of 2019, Amazon had more than 300 million active users and over $280 billion in sales. Thus, it's a significant earning platform for dropshippers.

 

This guide talks about dropshipping tips and how to sell your products on Amazon, and the video is also available on YouTube, check it now:




 



Benefits of Selling Products on Amazon

Amazon is the biggest eCommerce globally. It offers bright prospects to new dropshippers or businesses.

 

It's a platform to reach millions of customers visiting Amazon to shop.

The biggest household brands and emerging brands are selling on Amazon. 

 

Dropshipping in Amazon offers zero warehouse costs, a big and loyal customer base, different product categories (with more than 30 product categories available), lower costs, quicker deliveries, and great customer service.

 

According to Marketplace Pulse, Amazon has over 9.7 million sellers globally. Currently, about 1.9 million are selling on the marketplace.

 

The number of Amazon sellers is growing. Every year, over 1 million sellers join Amazon. In early 2021 alone, 283,000 sellers have products to sell on the Amazon marketplace.

 

If you are a dropshipper, then nothing would be the best other than having a great presence on such a platform. Once you start earning enough profits, you can increase the possibility of growing it further. It is possible by investing it on the same platform for future advantages.

It is always profitable to support a popular e-commerce platform like Amazon to ensure earnings for many years to come. All you need is to handle the marketing and promotion of your products and service from your side. Amazon’s systems will manage the rest.

If you are in any business, its success lies behind how well you are aware of the evolving market. It has a much market share in different countries, like 27% in Germany, 30% in the UK, and 37% in the USA. The numbers are continually increasing to make it a dominant Global e-commerce brand.

 

 

How to Start Selling on Amazon?

As of January, 2020, Amazon Prime members surpassed 150 million. What's more, its monthly visits hit bout 2.45 billion as of January 2021. Therefore, it's a great idea to use Amazon as for dropshipping. 

 

You can utilize the Amazon sales channel to track your orders and products. And establish listings for fresh dropshipping Amazon products while creating and managing offers for Amazon's existing products. 

 

Don't fret if you're still wondering how to sell your products on Amazon. Here are the steps to start selling on Amazon:

1. Sign up for Amazon Seller Account

You have to create an Amazon Seller Account before you sell on Amazon.

Go to services.amazon.com and click on "Start Selling" on a large yellow button to get the specific information.

 

Then, fill up necessary details including payment-related information, tax details, address, credit card details, valid identity, and other necessary proof issues or location.

 

Amazon has two selling plans called Individual and Professional. They're like standard and premium. You have to decide your preferred plan before starting the registration.

 

To complete registration, you should have access to- 

  • Phone number
  • Bank routing number and account number 
  • Tax information
  • Government-issued national ID
  • Chargeable credit card

 

After registering as the Amazon seller, you'll have access to your Seller Central account.

 

The Seller Central account is a one-stop-shop and portal to Amazon business for managing a selling account like product information, creating inventory updates, maintaining payments, and getting useful content to help navigate Amazon business. 

You can list all your products on the Seller Central account.


2. Create Amazon Products Listings

Create your Amazon product listings and try your best to make them up completely. The listing maturity would directly affect the performance of products in the Best Sellers Rank. 

 

You have to create a product listing before you sell the products on Amazon. You can match an already or an existing listing or make a new listing.

 

Uploading and listing products on Amazon depends on the selling plans. Sellers with a professional seller account can list their products in big batches via inventory management or bulk uploading using third-party systems.

 

Sellers with an individual seller's account can sell their products or goods one at a time.

 

After successfully listing your products, you'll become accessible to B2B and B2C customers. 

 

More so, create a "product detail page." It's a page where customers can view products sold on Amazon. Customers can see all the important information about sellers' items.

 

Ensure to create an ultimate customer experience by creating an accurate, concise, and simple to understand listing and product details page.


If Necessary, Get Approved for your Product Category:

Amazon needs sellers to receive approval for some product types. Music, Fashion, grocery, and jewelry are common categories that need approval before they can be created on Amazon stores. 


You can go through the overview of the product category you want to sell here. 

Note: A newcomer to dropshipping and Amazon might not list all its products immediately. Amazon restricts the number of new ASINs sellers can create weekly until they sell more on the Amazon platform.




3. Choose the Perfectly Matched Fulfillment

A slew of  Amazon sellers would like to choose FBA (Fulfilled by Amazon) program to ship their products to the Amazon warehouse, and Amazon would deliver the products to the customer. However, if you don't want to be tied up to inventory and warehousing costs, it's brilliant that choose dropshipping instead of Amazon FBA.

 

As a professional global drop shipping platform, SaleYee offers fast and free delivery so that you can save valuable time and effort to focus on marketing and sales. Just placing your Amazon dropshipping orders on the SaleYee Dropshipping platform and the platform will pick the orders and ship the products directly to the end customers from the self-operated warehouse which is enlarged to over 650,000 sq ft worldwide in 2021.  

 


4. Enhancing Business Growth 

After registering and launching the Amazon business, the company has tools to help sellers take their business to the next level via Amazon advertising.

 

- Amazon Advertising 

Amazon’s advertising creates ways for sellers to engage and reach shoppers or buyers, irrespective of whether they're comparing products or making a purchase.

 

The Ads appear where customers would find them in the first product detail pages or search results.

 

Amazon provides three advertising solutions accessible via Seller Central.

 

  • Sponsored Products

 

  • A sponsored product is adverts designed for individual product listings on Amazon to help drive product sales and visibility.

 

  • This sponsored product ad appears on product detail pages and searches results pages.

  • Sponsored Brands

 

  • The sponsored brand shows the seller's product and brand portfolio. 

 

  • It's a search-result ad that features a custom headline, brand logo, and three seller's products.

  • Amazon Stores

 

  • Amazon stores are multi-page shopping places for individual brands that allow sellers to share their product offerings and brand stories.

 

- Amazon Global Expansion

With Amazon Global Selling, sellers can get their products to the global audience. It's a great avenue to showcase Amazon's new products.

 

Sellers can use Amazon Global Selling to show or list and sell their products on Amazon online stores in Europe, North America, and Asia.

 

5. Use the Amazon Seller App

Sellers can utilize the Amazon Seller App to fulfill their orders, track sales, see products to sell, answer customer questions, make listings from the phone, and capture top-quality product photos.

 

Finding products to sell on Amazon can be easier with the Amazon Seller App. The app is a good place to access Amazon product photography and Amazon product manager.

Dropshipping Tips for Selling on Amazon 

These are the 7 most essential dropshipping tips to sell products on Amazon successfully:

 

1. Track the Current Trends

Track the items customers are most interested in buying. You can get help from news, social media, and other useful sources.

 

After deciding on your niche, do good product research and analysis before you start. It's always nice to do significant research for any product you want to sell. 

 

To succeed in dropshipping on Amazon, you have to ascertain products rising in popularity and check trends globally and locally via the Google Trends tool. 

 

Look out for the product terms growing in popularity where you want to sell. You can use Amazon product research. With the ‘best sellers by category’ lists, go to the niche products to know the hidden trends.

 

Also, check out how your competitors are selling and if there's much-added value to envelop the products.

 

2. Collect Enough Capital

It's necessary to pass the initial barriers of insufficient foundation in starting an eCommerce business.

 

You need money to be successful in Amazon dropshipping. For instance, there are different kinds of selling fees you'd pay based on your types of products and selling plans.

 

Amazon Individual plan goes for $0.99 per sale, while the Professional plan costs $39.99 per month.

 

3. Apply Multiple Marketing Strategies 

To stand out and have an edge, apply multiple marketing strategies or put extra effort into advertising and marketing.

 

Amazon’s advertising offers sellers ways to engage and reach shoppers. The Ads appear where customers would find them in the first product detail pages or search results.

 

Amazon Advertising provides three advertising solutions accessible via Seller Central to help market and advertise Amazon brand products on its platform.

 

You can use the Sponsored Products pattern. This is a sponsored product designed for individual product listings on Amazon to help drive product sales and visibility.

 

This sponsored product ad appears on product detail pages and searches results pages.

 

There's also a Sponsored Brands ad. This sponsored brand shows the seller's product and brand portfolio. It's a search-result ad that features a custom headline, brand logo, and about three seller's products.

 

More so, there's the Amazon Global Expansion feature. With Amazon Global Selling, sellers can get their products to the global audience.

 

You can use Amazon Global Selling to show or list and sell your products globally on Amazon online stores in Europe, North America, and Asia.

 

You can equally promote and market your business with paid ads outside Amazon, such as Google, Facebook, influencer marketing, content, and mobile marketing.

 

As your business expands, you can adjust the marketing strategy to lessen costs and maximize profits.

 

4. Start with a Few Products

Whether you're an expert dropshipper or a new beginner, it's recommended to start with a few products. 

 

You can start with the hot-selling niches. Once you achieve this, you can slowly expand your business to provide different ranges.

 

Ensure to pick the appropriate niche for your business. Experienced and successful dropshippers add value. Thus, try to add value to your products or business. Shoppers would patronize you because of the extra value, edge, or quality of your goods.

 

Starting with a few products in a good niche and a great marketing edge can help you flourish in dropshipping on Amazon.

 

More so, you may want to specialize. Specialization is one of the secrets to successful dropshipping in Amazon.

 

Specialize in one niche or a few products before diversifying. You'd be gaining more success the more you specialize.

 

5. Check the Customer’s Ratings and Reviews

Reviews and ratings can influence consumer decisions and strengthen a product's credibility. They can gain customer trust and encourage users to patronize the product.

 

The above should be on your mind when venturing into Amazon dropshipping Customer interaction leads to enhanced business profits.

 

Ensure to check the customer’s ratings and reviews on other sellers' listings on Amazon products you plan to sell. With this, you can avoid what people don't like and enhance your chances of profitability.

 

In another vein, always offer outstanding customer service to have good reviews and ratings. 

 

When you make excellent customer service a priority, your dropshipping business on Amazon will be a huge success.

 

6. Join Amazon Associate’s Program

Amazon Affiliate or Associate is an easy program to join on Amazon to earn money. To promote or advertise Amazon products, you'd require a good medium to talk or show your goods. 

 

It may be a YouTube channel, website, or mobile app. It should be a commonplace and platform for your visitors and you.

 

Try to join Amazon Associate’s program sooner to help you put your affiliate links as a marketing approach to your products. 

 

With this, you can make profits from each sale and additional referral commission.

 

There's no charge to apply before joining this associate. Also, there's no least referral requirement you'd reach before receiving referral fees with the program. 

 

7. Pay Attention to Competitors

Always pay keen attention to the behaviors of your competitors. Check out their strategies, type of items, pricing, and the marketing of their listed products.

 

Getting the details will enable you to understand your audience properly and serve their needs while making necessary adjustments. Your competitors can keep you on your toes in undergoing market research.



Essential Dropshipping Tips to Sell Products on Amazon

More than one seller offers most of Amazon's items with their different deals in price and shipping policies. By this fact, one thing is exact if you join Amazon as a seller. You want to first focus on selling trending products in the market, and then you need to face a great level of competition from others. In this case, you do not need to lose your hope.

After all, every problem has a solution! So, in this case, you need to refer to the tips and tricks that can help stand apart from other Amazon sellers like you. So, to ensure smoother selling, you need to keep the following things in mind;

 

1) Before listing any product on your Amazon seller account, try to find the current trends about what people are most interested in buying. You can take help from news, social media, and other useful sources.

 

2) If you have a limited budget, then never hesitate to request your friends and family members for seed funding. It is to collect enough capital necessary to pass the initial barriers in starting an e-commerce business.

 

3) You can use different marketing strategies like emails, forums, blogs, social media, and more that you can do. It can help you to let people know about your offerings or current selling products on amazon.

 

4) Start with one or a few numbers on amazon's new products, possibly belonging to hot selling products. Once you achieve this, you can slowly expand your business to provide them with different ranges.

 

5) Check the customer’s ratings and reviews on listings of other sellers on Amazon for the products you plan to sell ahead. In this way, you can avoid what people do not like and enhance your chances of profitability.

 

6) Try to join Amazon’s Associate’s program sooner to help you put your affiliate links as a marketing approach to your products. In this way, you not only can make profits from every sale but also additional referral commission.

 

7) Always pay keen attention to the behaviors of your competitors. It includes their strategy of the type of items they are focusing on, their pricing, and marketing their listed products.

 

An Outlook on SaleYee Dropshipping Platform

Now you got an option as a highly effective platform to do your dropshipping business. But wait! Do you have a plan to manage to get products that you want to resell? Yes, you also need to have the support of a potent and reliable wholesaler who can help ease your task in the following way;

 

1) Inventory Management.

2) Great wholesale deals on products, so that you can make enough margin or profits on every sale.

3) Proper packaging and shipping of the items directly to your buyers.

4) All-time after-sales support so that you can resolve the underlying issues.

5) Provide tips to win your market competition by finding products to sell on amazon or suggesting trendy products.

You can find all such features in a highly renowned dropshipping wholesale expert, SaleYee.com. They are having much experience of working with their partners and lots of their clients.

Many people are successfully running their dropship e-commerce business with their help. So feel free to contact them once if you still haven’t decided on any product supplier for your online shop.

 

 

Conclusion

Whether you're a veteran or a newbie, Amazon dropshipping is a good way to improve sales and maximize profits.

 

It's profitable; an average dropshipping margin goes for 10%-30% margins. Amazon takes about 15% of your top-line profit. 

 

Practically, if your sale margins are about 30%, you’d have a margin of 15% after a product sale under Amazon store dropshipping. 

 

You can get a higher margin when you win an Amazon Buy Box, though it’s very competitive. You don't need to rely on it for long.

 

Dropshipping in Amazon offers brands success and could generate high returns for an old or upcoming e-commerce entrepreneur. It allows sellers to sell products and save on shipping and inventory costs.



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