The craze of e-commerce shopping is growing at a fast pace worldwide. No doubt, online selling or reselling could be one of the profitable businesses for startups. However, it is not so easy than what it seems to be in this competitive era! So, analysis and insights using product research tools are needed for one to lead ahead in the future than only offering a quality product. Not only this, Dropshippers need to perform product research regularly to cope up with the market competition. It will help them to know the current and future trends. They can improve their business process to help targeted customers get high-value and innovative items as per the demand.
What are the Significance and Benefits of Product Research?
Following are some reasons why online sellers must search well and find products valuable to their business success;
1) It can save your time in trial and testing of choosing and creating different product listings on your dropshipping store.
2) Give ideas for the products that are in high demand.
3) One can come to know about the Profitable items.
4) To identify customer needs.
5) Find the strengths and weaknesses of a product and its related Categories.
6) Avoid any hassles or pitfalls that might happen before listing your product in an online store.
7) To achieve a better return on investment from your dropshipping product.
8) Uncover success rate of a product in the market.
9) Get knowledge about alternative profitable items.
10) To find the best way to market and sell items online.
11) Identify opportunities and gaps to access the competitive landscape.
12) To find the bestselling and low-competition items.
13) To avoid any issues in product availability or the supply chain.
How to Research a Product to Sell Online?
Many startups find it very challenging to retain their business for longer. The reason is that they lack listing the trending or profitable items that will sell well in the e-commerce market. So, it is not an easy task for a seller to find the products that people want to buy.
There is huge competition in most of the popular product categories. However, there are many golden opportunities in the market that online sellers need to find out at right time to be successful in their business. Product Research is important among them!
By the way, Product research must not be confused with market research. In the case of product research, a particular product is analyzed to uncover the chances of its future success in the e-comm market. However, market research is to study the customer’s preferences, need, and realizing the competitive outlook.
Google Keyword Planner can help online sellers to see what people really need or search for in different search engines. Yet, it is not sufficient since most people are using it! So, there are many more best free product research tools as well as paid ones to improve their business analysis.
How to Research a Product to Sell Especially for Dropshipping?
First of all, you will need to select a Niche and Product to be analyzed further. There are two main aspects based on which the product can be analyzed to find it’s current and future demands in the market. So, you can find the answers for the following related queries to know the value of a product in the market;
Considering Product in Mind,
- Whether the demand for the product is seasonal?
- What is the Durability of the item?
- What is the Size, Weight, and Potential Selling price of the Product?
- Are there any regulations or restrictions on the product?
- Is your item scalable, perishable, disposable, or consumable?
- How and in what ways a product can help its consumers?
- What is the probability of turnover inventory?
Considering Market in Mind,
- Who all are the target customers of the product or your web store?
- What is the availability of your product especially in the offline market?
- Whether the market of the item is growing, a flat, a fad, or a trend?
- How is the Competitive Landscape?
- What is the size of the potential market?
How to Initiate Product Research?
If you are still confused about where to start then simply follow these steps;
- Decide upon and evaluate the size of your targeted market.
- Examine the competitive landscape.
- Explore the product category.
- Understand your target customer.
- Calculate the profit margin.
How to Decide on a Product to Resell Online?
After getting the results of product research you might be confused about what to choose to try your fortune in online selling business. So following suggestions are made especially for the resellers to pick the right choices for their product listings;
- Go with consumer trend publications
- Browse online marketplaces to find the trends
- Solve a pain point of the customer
- Find the top-selling items on different e-commerce stores and social platforms
- Analyze the highly searched keywords to find product opportunities
- Search using related products
- Assess B2B wholesale marketplaces
- Find products having higher profit margins
- Read forums regarding your targeted niche
- Connect and learn from your customers
8 Tips for Researching Dropshipping Products
There are myriads of product research software present in the market for sellers. So choosing the best and using its results effectively can help online sellers improve their listings on a web store or e-comm platform. Here are some more helpful tips for Dropshippers and Sellers to keep in mind;
1) Understand the Market, Targeted customers, and Learn from your Competitors.
2) Create your product listing by keeping the target customer in mind.
3) Define every Dropshipping item clearly including its useful purpose and benefits.
4) Listen to your Buyers, Get Feedbacks and Improve as per.
5) Test your Products in certain areas before targeting a large marketplace.
6) Observe social media and forums related to the niche of your item or online store.
7) Go through the consumer trend publications.
8) Try to know the bestselling items and product reviews related to your niche.
12 Best Amazon/eBay Product Research Tools for Dropshipping
Let us have a brief look at some eBay and amazon FBA keyword tool product research tools. This software can help online sellers to research data about the profitable items from eBay and Amazon. Below are options to get the product-related info like sales estimates, pricing advice, or trending keywords;
6 Best Amazon Product Research Software
Following are some amazon fba product research tools that can help the Dropshippers find the product opportunity gaps. A seller can use them to introduce something fresh to the market and met the needs of the consumers that others are not till now on the Amazon marketplace;
1) SellerSprite
As an all-in-one amazon product research tool free, it allows its users many facilities like market targeting, product research, keyword mining, and historical database. By using SellerSprite, every dropshipper can have easy access to product quick view, which helps them gain insights into competitor listings. For deep market research, online sellers can take advantage of this product research tool to analyze sub-markets relevant to their products. What’s more, with a database of 8,800,000+ keywords, it allows Amazon sellers to grasp monthly search volume, historical trends, suggested PPC bld and more.
2) CamelCamelCamel
Sellers can use this tool to track the prices of their desired products offered by their competitors. The software also offers many insights applicable to millions of Amazon products! The main features of this tool include price alerts, add-ons facility, category-wise search, and price history charts. Users can add its extension on both Google Chrome and Mozilla Firefox internet browsers. Dropshippers can easily find it listed among the best free product research tools for Amazon. Newbies can refer to the blog posts on its website to gain more knowledge and tips to become successful Amazon sellers.
3) AMZBase
You can use this amazon product research tool free to find items that will be profitable to sell on Amazon. A seller can easily find out the title description and ASIN of Amazon listings. It also helps dropshippers to estimate their potential profits by calculating the FBA fees. The other uses of this tool are quick data about the historical prices of an item, ranking keywords, and source-related products. AMZBase can be used to gather product-related info from many popular e-com websites like Alibaba, AliExpress, and eBay.
4) IO Scout
Sellers can gain details of the Amazon product listings like their seller info, estimated sales & revenue, and fees. The tool can be added as a Chrome extension to get insights of all or chosen products related data and statistics from amazon portals. It is one of the top-tier tools to get market and Amazon product research data. One can also get data regarding a product’s stock status, projected price changes, ratings, reviews, and historical sales. An item can be bookmarked to track its e-com performance data in real-time at every hour.
5) SellerApp
There are options of smart shortcuts, instant insights, and intuitive features in this product research tool. Its algorithm works in a way such that it will offer you the correct data extracted from highly reliable sources. Its market research tool is to find low competition items by advanced product intelligence. Every day millions of data points have been collected for research purpose. A seller can use this tool with an aim to prepare in-depth analytics report of a product like its customer feedbacks, profit estimates, and more.
6) Jungle Scout
Using this product research tool, sellers can get info about estimates, competitor monitoring, big data analytics, and more of an item listed on Amazon. It can be included in the chrome browser and work quickly to filter through lots of Amazon products. Hence, sellers can easily track their competitors and products to prepare their further business strategies. Its website has lots of helpful tools for inexperienced dropshippers. The list includes webinars, training programs, blogs, resources, and a handful of tools. Overall, it is an all-in-one solution for sellers and resellers on Amazon.
6 Best eBay Product Research Software
Products that Dropshippers choose are responsible for the future success of a business. The analysis is also critical for advertising, shipping, pricing to the further development of a product. Below are some of the expert-recommended eBay product research software options;
1) Dropeex
Using this tool Dropshippers or online sellers can find winning items in different marketplaces like eBay. The members can use its Megasaleboot to get the details about a product like its price, seller’s name, seller’s location, quantity sold, and much more. You can filter the results of items that are sold a minimum of five times in the last month. One can also get the list of the country-based top dropshippers, their seller score, and the total items they are dealing with at present. Sellers can also use it to manage their orders and improve their service on eBay like using an automatic order fulfillment tool.
2) Ensellify
Sellers on eBay can use this product research software to increase their profit percentage and find the top-selling items in lesser time. There are many helpful features of this tool like staying up-to-date about new trends as per the news, events, and seasons. It also helps one to build or optimize SEO-friendly product titles using the relevant keywords. You can set a price point of an item by spying on the competitors and find markets having its low supply but high demand. A user can explore more than a thousand niches on Ensellify. It can help dropshippers to uncover the hot selling options among them and most selling products on eBay in a single click.
3) Mark Sight
This tool is available both in free and paid form, a well-known among the best free product research tools. Enter a keyword to find the last week's insights of an item like keyword ideas, sell-through rates, average price, and unsold vs. sold statistics. These results can be filtered further as per the average and median price. The paid Market Reader tool can help you to spy on competitors, check profitability, and analyze the niche you are considering for research. EBay sellers can also use the Mark Sight to calculate their income as per shipping costs, PayPal fees, and eBay fees.
4) ZIK Analytics
It is a mix of different range of tools like a supplier database, eBay, and AliExpress product research tool. The seller can quickly get the details about the current market status of any product. It includes historical graphs, the average item price, total earnings from sales, sold products, and total listings. A user can find the selling trends, niche-wise best-selling items, and the percentage of successful listings with item data. You can learn everything about the ongoing market using its Competitor research tool.
5) Algopix
It is a well-known eBay product research software. EBay sellers who want to perform easy and fast research on product sourcing and selling can use it for their benefits. Algopix is a cross-channel market research solution for a product on eBay! The main features of the tool are store analysis, multi-product analysis, and product analysis. This tool can also be used for keyword research, bestseller research, market research, and category research. A seller can enter the UPC/ASIN of an item to get its related data. So, one can know about the product performance, product details, sales trends, and sales prices from various markets in the world. Its multi-product analysis tool can help you to research for more than 3k items.
6) Terapeak
This product research tool was an eBay product in 2018, but now it is under Seller Hub. You can avail many of its effective features by paying a small monthly fee or by taking a subscription. Dropshippers can use this tool to get e-comm performance details of a product. A user can get the average shipping rate, total sales, last sold date, totally sold, number of sellers, and average selling price of an item. One can also use many filters like the low-stock items, listing type, item condition, or category. The tool is very helpful for sellers to analyze the market value of a product. Some more product related details from it includes the item's history, performance with time, and keyword ideas based on top listings.
How to Make Everything Easier?
If you are in search of reliable Dropshipping wholesale suppliers then SaleYee.com should be one of them. SaleYee is a large business having many subsidiary partners, and fruitful supply chain resources.
Their motto is to make Dropshipping easier for each of their clients either it is a new or an experienced online seller. The main highlights of the SaleYee dropshipping platform are as follows;
- They offer all kinds of help that a seller would need to make its Dropshipping business successful. It includes the right tips and procedures on how to source, choose and Dropship the products.
- One can save much by joining the SaleYee platform via Free Membership. It can also help users to avail Big Discounts on different categories of products.
- They are backed with many local warehouses covering a total area of 650,000+ sq. m and 30k+ profitable SKUs.
- Customers can get benefits from their Free & Fast Delivery, After-Sales service period till 3 months, and active client support.
Conclusion
The chances of success of any Business would be higher if it has been initiated after proper analysis and future insights in mind. Likewise, product research plays a bigger role in the success of a Dropshipping business. Its process will help you to know about or choose successful products to sell/resell online and increase your chances to make maximum profits ahead in the business.
There are many different kinds of product research methods and tools available in the market at present. Hence, a reseller does not need to think much, or do any guesswork to select the products to be dropshipped.
If you do not want to use the product research software or tool, then go with an experienced dropshipping wholesaler like SaleYee. This technique can definitely save your time and effort in your journey to become a profitable Seller/Reseller.
