eCommerce has simplified the buying and selling process and as a result, many manufacturers and sellers are investing hugely to increase their sales. When we talk about eCommerce marketplace, Amazon, eBay, Shopify, saleyee.com, Craigslist, Walmart, and Newegg first come to mind. Selling on any of these eCommerce marketplaces can guarantee your success as an entrepreneur online. In today’s article, we will emphasize the Newegg dropshipping marketplace, focusing on its pros/cons as well as how to sell on Newegg.
What is Newegg? Some of you must have heard of Newegg but for the benefits of those who haven’t, Newegg is one of the top eCommerce websites for consumers and businesses that provide electronic and non-electronic goods. It is a tech-focused eCommerce marketplace and home to new, used, or refurbished consumer electronics, sports and fitness equipment, gaming, jewelry, office supplies, computer parts, luggage, and entertainment items. Note that Newegg isn’t an online store builder like Shopify, rather, it is an eCommerce platform like Amazon or eBay, allowing for third-party sellers and a high traffic audience.
Becoming a seller on Newegg can give you access to:
· Newegg’s marketing tools
· Reach over 32 million buyers across 50 countries worldwide
· Newegg’s shipping and fulfillment services
· Dedicated account managers
· Top brands like Lenovo, Dell, Office Depot, etc.
Pros And Cons Of Selling On Newegg
Not sure of your interest to sell on this eCommerce marketplace? To help you make the right decision, we have highlighted the major pros and cons of selling on Newegg.
Newegg Pros
1. Access to millions of audience globally
Becoming a Newegg seller gives you access to over 32 million registered users. With such a gigantic global audience, you can drive traffic back to your store, or social media page, or website. Leverage on Newegg’s built-in audience to sell your products.
2. Various seller programs
Newegg offers various marketing and logistic tools that help sellers achieve more sales and increase traffic.
3. Premier seller program
Newegg’s Premier Seller Program is an exclusive membership program that gives experienced and qualified sellers additional incentives like huge discounts and extra-fast shipping.
Newegg Cons
1. Limited features with the free plan
Newegg offers a free plan yet you will need to upgrade your membership to get access to premium features.
2. Fees
Commission fees are common among eCommerce marketplaces you may decide to sell on, however, Newegg’s commission fees aren’t encouraging especially for beginners.
3 Newegg Marketplace Plans For Online Retailers
Newegg Marketplace offers three membership plans to its sellers. They are
· Standard (free) – list up to 5,000 products
· Professional ($29.95/month) – list up to 25,000 products
· Enterprise ($99.95/month) – unlimited product lists.
The higher the membership plan, the more resources, add-on services, and marketing tools are made available for you.
How To Sell On Newegg?
At this point, you might be curious about selling on Newegg. In this section, you can learn how to sell on Newegg for B2C sellers. Here is how to sell on Newegg.
1. Register as a Newegg Seller
Visit Newegg website and apply to be a Newegg Seller. You will be provided with some information you need to fill out, for example:
· Which countries you intend to sell into
· Whether or not you are currently selling on another marketplace
· Are you a manufacturer, distributor, or reseller/retailer?
· Your number of employees, annual sales, number of SKUs for sale, and the % of inventory that is stocked in your warehouse
· Your choice membership plan – Standard (free), Professional ($29.95/month), and Enterprise ($99.95/month).
During registration, you will be asked to tell them about your business. There is a separate application form for those who intend to sell to China.
After registering through the seller Newegg portal, Newegg will contact you to verify if your business meets up the Sellers’ requirements on Newegg Marketplace. If your business does, then you can move on to step 2.
2. Listing your products
Once the Newegg team has approved your account, you will be given access to the Seller Portal where you can view and manage every aspect of your account, including your orders, listings, performance reports, claims, and marketing. Before listing your products, you will first need to create a new item listing, upload products in batches, and save.
3. Promote your listings
While Newegg gives you access to millions of audiences globally, there is still a needs to promote your listings if you want to attract traffic to your Newegg store. Don’t worry, Newegg’s got a few promotional tools to help you out. They include:
· Use email marketing to reach customers
· You can list your products on Newegg’s affiliate sites including Slickdeals and Ebates
· Let your products feature on Newegg’s Specialty Store, Eggxtra Hot Deals, or Category Store categories
· Let Newegg promote your products across their multiple social media platforms
· If you have the budget, place a banner ad or product placement in Newegg’s email blasts done monthly
Remember that these sophisticated marketing tools are only accessible for sellers on the professional or enterprise plan.
4. Ship your products
After listing your products, promoting them, and getting a customer, it is time to ship your products. How do you go about this on Newegg? “Shipped by Newegg” can help you get your products to your customers in real-time. What is “Shipped by Newegg”? It is Newegg’s official shipping and fulfillment service. All that is required is for you to ship your inventory to one of Newegg’s warehouses and let them handle the packing and shipping process. Shipped by Newegg attracts lots of fees which you have to get familiar with. You may visit Newegg’s shipping page to get enlightened.
5. Get paid
After shipping your orders, getting paid is what follows. Newegg pays their sellers weekly [every Wednesday to be precise] via ACH direct deposit while global sellers can get paid via World First, PingPong, or Payoneer into the seller’s specific bank account on net 15 payment terms. Your payment can be tracked in your Seller Portal while a payment email will be dished out to your email each time Newegg pays you.
NB: If you sell an item for $6, don’t expect the entire money to be deposited in your bank account. This is because Newegg gets a certain percentage of your sales as a commission. This shouldn’t be new to you if you have used other eCommerce marketplaces. The commission rate ranges from 8% to %14 depending on the product category you are into.
You also want to consult this list to learn Newegg’s approved product categories – not every product sells on Newegg.
Dropshipping: A Smart Way to Sell on Newegg
Newegg dropshipping is a smart way to sell online in that the platform has provided every tool needed to increase sales and drive traffic to your site. Although the price plan and limited access to tools [for the free account] are major drawbacks of using Newegg, however, access to millions of global audiences and extra-fast delivery make dropshipping on Newegg worth giving a try.
Call to Action
Newegg’s popularity and global recognition serve as a guarantee to anyone thinking of dropshipping. Once you can find the right product, you can leverage Newegg’s massive audience base and sell through your eCommerce store. From here, you can create your audience base, nurture your customers, build customer-business relationships, and encourage repeat buyers by providing quality products and exceptional services. Get started with Newegg today. Visit the Newegg seller portal.
