A lot of people ask us, 'Is selling makeup profitable?' The answer is simple. Of course, it is! Some of the largest companies in the world are making serious bank selling makeup. Women love to spend cash on looking good, and if you can find the best wholesale makeup suppliers, you can find some serious cash online. On this page, we are going to teach you how to start an online business by dropshipping makeup.
How to Start a Dropshipping Makeup Business Online
The process that we are about to talk you through is a strategy to dropship makeup online. These are the basic steps that you will need to follow, and you will need to do additional research. However, we want to show you that when it comes to how to start a makeup business online, there isn't all that much that needs to be done. It is a rather simple process.
1. Do your research
At the start, you will need to determine which makeup you want to sell. This means thinking long and hard about what the top-selling makeup products are. If you head to any website that sells makeup, they should have some sort of indicator as to what their best-selling products are. Jot down a few ideas. You want a product that sells well when you dropship makeup in the USA. It will ensure that the money rolls in faster.
2. Find a good supplier
The next step is to find a decent supplier that will dropship makeup. This means affordable one, one that boasts fast delivery times, and one that has a wealth of products that you can potentially dropship.
Our recommendation will always be SaleYee.com here. They have a wealth of product categories for those who are planning on dropshipping makeup. They also list a plethora of products from wholesale makeup suppliers, which can make it dead simple to track down a company that offers the products that you want. All of this is accessible for free, too.
3. Launch your website
If you are going to be dropshipping makeup, then you will need to have some sort of online store to sell it. There are other methods when it comes to the best place to sell makeup, but launching a website is going to be a decent option no matter what. It adds a touch of class to your business. It is also a great way to pull in customers. Use Shopify or similar platforms to build your site.
Before you unleash your website in the world, you will want to 'test' it out. Make sure that everything works properly, particularly payment options.
4. Market your website
The last step of the process will be marketing your products. This can be done in several different ways, and a lot of it is going to be dependent on where you are selling your makeup anyway. We suggest, at least at the start, going down the route of paid marketing such as Google AdWords. This should help to bring initial sales in. You can then expand into a bit of SEO and social media marketing as your business grows.
It is worth noting that some people steer clear of PPC marketing such as Google AdWords because it can be costly at the start. However, if you do it properly, you will make a lot more cash than you are spending on it.
Choose the Best Place to Sell Makeup
Your website is always going to be the best place to sell makeup when you are dropshipping makeup. However, you also have a ton of other options available to you.
For example, a lot of dropshippers have managed to cultivate themselves a following on platforms such as Instagram or Facebook and offer their products there. This way you can interact directly with your customers.
Online e-commerce options that do not involve running your website include Amazon and eBay, but it is important to note that there is a lot of competition here, so you will need to work hard to stand out from the crowd.
There are platforms such as Glambot that are designed to sell new makeup too. However, do bear in mind that there are some serious restrictions in place on this site, so you will not be able to sell everything that you have sourced.
6 Tips to Dropship Makeup Like a Pro
1. Test products before you sell them
This is important. Do not sell a product until you have tested it. It could be a terrible product. If you are shipping it out with no testing, then you are doing your business a massive disservice. People want quality makeup, and they will not purchase from you if they think you are offering anything less than quality makeup.
2. Produce gorgeous photos
Make sure that you have quality photographs to sell your products. This is particularly true on social media. Show people modeling the makeup. Show close-up photos of the actual product. Make everything as appealing as possible.
3. Provide free skincare lessons
You can do this all online. Just share hints and tips on keeping skin nice and clear. Not everything will need to be about selling a product. Sometimes, people just want a bit of information on how they can stay looking divine. It gives them a reason to keep following you on social media.
4. Do giveaways regularly
A great way to drum up interest for your products is through regular giveaways. Not only will this mean giving away physical products, but also discount codes that people can use against your products.
5. Set up a membership scheme
People need makeup regularly. Why not set up a subscription service type of scheme where you can send the products out to them regularly?
Conclusion
So, there you have it. Everything you need to know about starting up a dropshipping makeup business. It isn't going to be easy. It is a crowded market. However, we promise you that if you can source quality products, and you put the effort into marketing your company, then you will make money.
