Amazon is a great place to start earning money from the Internet. It allows all sellers to earn significant profit by selling any products on this marketplace. You can get access to a lot of potential customers by offering your products on Amazon. As a professional Amazon seller, you may want to learn a lot of things about this marketplace. One of the most important things to know is the Amazon Sales Rank. This ranking system will determine how your store will rank on Amazon. In this article, you are going to learn about this system and how you can get benefits from this Amazon Sales Rank.
What is Amazon Sales Rank?
Amazon SalesRank is a number that is ranging from 1 to 1 million (or maybe higher, depending on your product category). This ranking will describe how well your item is selling in a certain category on Amazon. The lower the rank, the better your product is selling.
Amazon will use three main vital ranking factors when determining this ranking system, including relevancy, conversion rate, and also customer satisfaction.
Relevancy. You need to know that relevancy plays an important role in the Amazon sales rank. Your product has to be 100% relevant to the user’s search. Your product listing has to be optimized with the right keywords or search terms that your buyers will search for.
Conversion Rate. This is another important factor that needs to be considered in determining the sales rank. Products with a higher conversion rate will have a higher ranking on Amazon’s algorithm. You can boost the conversion rate by improving the image quality, getting good customer reviews, and optimizing the product price.
Customer Satisfaction. Amazon will take a look at both ODR (Order Defect Rate) and also the seller’s feedback when determining the sales rank. Good reviews and also seller feedbacks will play a main key role in keeping all customers happy. These good reviews will also improve the overall sales rank on Amazon.
What Does Sales Rank Mean on Amazon?
Sales rank will play an important role on Amazon. Amazon has a unique algorithm for ranking any products on its website. Amazon has a unique algorithm that is pretty different from the other search engines, such as Google. This seller rank can be used to help all customers to find some of the best-selling products on this marketplace. Amazon wants to show best-selling products on the first page of the search result. That’s how Amazon will make money from their customers.
How to Find Amazon Sales Rank
It is easy for you to find this sales rank on Amazon. You can see Amazon sales rank for any product from the product page. You can simply scroll down the “Product Information” section, especially if you want to know how to check sales rank on Amazon. From this section, you can find the specific product’s sales rank from a broad product department as well as a specific product category. If you are able to sell best-selling items in your product category, Amazon will reward you with the “Best Seller” tag on the product result. Amazon will update this seller rank every hour based on the recent sales.
How to Improve Sales Rank on Amazon
a. Have a good product title
This is the first thing that you can do for improving the sales rank on Amazon. Your product title will be the first thing that your customers will notice. You have to do your keyword research first before you start writing your product title. Add some relevant keywords to let your customers find your product easily.
b. Grab attention by using top-notch product photography
It is recommended for you to read Amazon’s image requirements. You have to ensure that all of your images are 1000 pixels or more. You can consider using a lot of interesting images to make them stand out from the crowd. Selling similar items with similar images from the other sellers will make you have difficulties in getting popular in this marketplace.
c. Optimize the product description
Your customers will definitely read your product description before they decide to buy any items from you. You should make your product sound interesting and exciting. Don’t forget to add some targeted keywords to the product description, so you can improve the overall performance of your products on Amazon’s marketplace.
d. Offer Amazon Prime
There are more than 150 million members of Amazon Prime worldwide. They can be potential customers who are ready to buy any items from you. Many of them use the Amazon Prime filter to find their favorite items on Amazon. You can get a lot of potential visits by activating Amazon Prime eligibility on your products.
e. Get Amazon reviews
Almost 90% of the shoppers usually read online reviews before they decide to buy anything from the Internet. You can start collecting reviews from your customers. If you have your customers’ email addresses, you can ask them for their reviews. You can also use Amazon’s Early Reviewer program. This program will offer Amazon credits in return for reviewing your items.
f. Promote your Amazon listing
If you want to boost your Amazon sales rank, you have to promote your Amazon listing. You can do some experiments by using limited-time sales events, huge discounts, Amazon ads, social media ads, etc. Don’t forget to use a good Amazon sales rank calculator for finding out the most effective way to promote your Amazon store.
g. Determine the right price for your products
Price will be an important factor for Amazon sellers. If you are not competitive enough, you will have difficulties in selling any products on Amazon. You can save a lot of time and effort by using Amazon repricing software. This software will help you determine the right price for any items you sell on Amazon.
Sell the Best Products with Dropshipping System on Amazon
You can sell any items on Amazon with minimum effort and money. You can consider selling any items that are popular among many customers on this marketplace. If you don’t have any items in stocks, you can consider doing the dropshipping business. It allows you to sell any items without having the items in your warehouse. Once your customers buy any items from your store, your suppliers can send the items to your customers instantly.
One of the most popular dropshipping suppliers for you is SaleYee. It is one of the most popular dropshipping wholesale suppliers on the market today. They have more than 30,000 profitable SKUs to choose from. It will give you a lot of flexibility when you want to sell any items that you want on your Amazon store. They offer fast and free delivery, so you can send any items to your customers quickly.
Conclusion
Selling on Amazon will be profitable for you, especially if you know how to do it properly. You only need to prepare everything before you decide to open your store on Amazon. You can follow some of those tips above, so you can boost the sales rank on Amazon. Once you get a high score on Amazon, this marketplace will recommend any of your items to their customers. You can always check the Amazon sales rank chart from your dashboard.
