Typically, many customers read products review before making a purchase. Like in every buyer-centric platform, Amazon product reviews are milestones in influencing customers' purchasing decisions. Amazon product reviews provide sellers with the opportunity of understanding customers' behaviors.
With increasing change in the customers' decisions, product reviews have become the new usual in most businesses. Amazon reviews help satisfy customers who need them to make purchasing decisions. Good Amazon product reviews will build and boost a brand's image and awareness both on Amazon and off Amazon. More importantly, it serves as a marketing tool and gives seller credibility.
How an Amazon Review Checker Works
Increasing customer satisfaction is good for business and this is why sellers need an Amazon review checker. Satisfied customers leave good reviews, however, there is also an issue of bad reviews. Bad product reviews would create bad images that would negatively affect your sales and product ranking. Therefore, you need an Amazon review checker to track your reviews to understand why the customer is unsatisfied with your product and fix the issue.
There are instances when a bad Amazon product review is not genuine. Most sellers would ask, how then can I tell my Amazon review is genuine or not? Amazon review checker relies on an algorithm to discover strange activities surrounding product ratings. Many Amazon review postings in a short time from the same account, short reviews in 5 star or 1-star ratings, unverifiable purchases among many others are some of the strange or suspicious activities. Each of these factors is collected by a review checker for the analysis of review contents to ascertain whether an amazon review is genuine or fake. For a seller on Amazon, it is important to identify and make use of a review checker working at Amazon reviews.
Amazon review checker is programmed to alert sellers about reviews regarding not only their products but also other things, for instance; a bad review on a product shipment or delivery. This can hamper the brand's image and product ranking but with the use of Amazon review checker, sellers can have such review removed. Once a fraudulent activity is detected and suspended, a brand's image is protected with the aid of the Amazon review checker.
Top 10 Free Amazon Review Checkers
To minimize the threats of bad Amazon reviews, many review checkers have been developed to not only identify a fake review but also report it. Here is a list of top 10 Amazon review checkers that are free.
1. ReviewMeta
This is an independent and free Amazon review checker that assists customers in understanding everything is there to know about reviews especially fake identities and bad reviews that aimed at destroying your brand's image. ReviewMeta utilizes a statistical modeling technique to run statistical tests to identify the variance of discrepancies between review ratings. Data is collected from Amazon and then run through the analyzer. The generated report is exhibited clearly and concisely.
2. Fakespot
Fakespot is popularly known and a widely used free Amazon review checker. Fakespot tech analyses many product reviews in a short time with the use of artificial intelligence to ascertain an appropriate review to build a trusted website and its available products. Fakespot is easy to use and ensure there are genuine positive reviews to increase sales volume.
3. The Review Index
The Review Index detects and quantifies recurring review patterns with the use of Neural Networks. It analyzes and reports thousands of reviews within a minute. It requires entering a product or review URL into its bar for summarization in a second making it the simplest Amazon review checker.
4. The AMZ Finder
The AMZ Finder serves many functions in identifying and handling bad reviews. Automatically, it matches each review with its corresponding order allowing sellers to contact buyers to remove bad reviews from all online marketplaces.
This review checker has a clear interface that shows the most essential information from an experienced user. It generates an email report daily and its corresponding order to allow for easy but timely monitoring and handling of bad reviews.
5. Appbot
In addition to Amazon, Appbot can also monitor reviews on iTunes, Google, and windows. Appbot groups reviews based on your custom categories automatically. For flexible tracking, monitoring, and reporting on your online store, Appbot makes use of Appbot Google Play review API and iOS app review fetching all your reviews into one source. It also helps in putting alerts on star rating changes, review volume, and sentiment.
6. BQool
This Amazon review checker tool helps in collecting and organizing all reviews on your products for the past 90 days. It allows for setting alerts upon publication of a review about your business. It has an automated email feature for responding to any raised issue allowing you to respond timely and appropriately to customers which might improve their satisfaction.
7. AMZ Reviews Tracker
As other review checker help in responding to any bad review, AMZ Review Tracker helps in responding to every bad review. It puts alerts on features to resolve issues promptly and improve your ranking. It is reliable and a widely used Amazon review checker.
8. FeedCheck.co
This connects brands to their product ratings and reviews across any marketplace. It ensures each person works in every organization's layer with the proper review. Its competitor review insights recovery and data reports with text analysis allow you to be able to identify and work on your competitors' strengths and weaknesses. Its alert features permit notification of new upcoming reviews and questions providing you with an opportunity to elevate your conversion rate.
9. SellerWit
This focuses on creating modules that enable intelligent online selling. With SellerWit you can enable prompt email alerts so you can monitor any bad feedback or indifferent feedback on your account upon publication. It enables you to collect details of a purchase like the purchase date, any sales return, and when the sale took place.
10. AMZAlert
AMZAlert considers any rating that is 3 and below a bad review because it could have negative impacts on your customers. The Amazon review monitoring tool allows you to keep track of every review, star ratings, and comment updates. With the aid of email alerts on every published review, you can increase your business ranking through instant response to bad reviews.
How to Spot Fake Amazon Reviews
There are fake reviews on Amazon just like most online platforms. As a seller, it is important to ask yourself, which of my Amazon review is fake and how do I spot one? Here are some tips on spotting fake Amazon reviews:
· Watch out for over-hyped positive and negative reviews. Check if there are patterns.
· Watch out for highly positive reviews with insufficient details.
· Watch out for a review that is completely different from other experiences.
· Check if there is a group of reviews posted about the same time.
Wrapping up
The online market is highly competitive and sellers at one point or the other would receive a bad review and feedback about their products which affects the image of their brands. However, as usual, there is a solution to most problems. Amazon review checkers provide you with the opportunity to address these issues, protect your brand image, and in a best scenario, turn a bad review to your advantage.
