No doubt, every parent wants their children to be happy and satisfied every time! The recent pandemic has affected many people including the kids mentally while being locked at home. With millions fully vaccinated, parents will help their children to relish a happy moment by celebrating the upcoming children's day! Thus, online retailers should realize the need of the targeted customers, plan something good for them as a Children's Day promotion to boost their sales and conduct a better marketing strategy for your online retailing/reselling business.
What Day is Children's Day?
A commemorative day of a year that is meant for the honor of young ones is known as Children’s Day. Right from 1950, many nations are celebrating it on 1 June. So the upcoming Children's Day is going to be celebrated by many nations till June 15. Online retailers should also prepare for the Children’s Day promotion in advance.
Tips for Online Retailers to Prepare for Children's Day
You can be either a new or an experienced online retailer if you are looking to boost the sales of your web store in the coming weeks then this is the right time! You should take the advantage of upcoming Children's Day to be celebrated in many countries and should plan your selling strategy as per.
Following options are suitable for you to earn more profits during Children's Day promotion;
1) Dropshipping Business
People are generally confused about who to make profits with online retailing business. Most people are in doubt about whether they must go with affiliate marketing or drop shipping to make their online business a success. So to make it simple, if you are looking for long term and highly profitable business then you should go with dropshipping.
It is because in this kind of business you only need to focus on your marketing or promotion of the items that you want to sell among your target audience. So, mostly, the rest part of the e-commerce will be handled by your dropshipping suppliers.
2) Choose the Products for Children Smartly
After choosing the platform to manage your online retailing business the next and most important step is to choose the items for sale. Here our focus is completely on children-related products that any customer wants to buy for their loved little ones. If you are not having much experience with this then you should straight go with listing either the Trending or Mostly Selling products.
You can take the help of Google AdWords or any other tool to get an idea about the current searches and trends in your target location or customers. Some of the recommended items to list at your store for Children's Day promotion can be Skates, Creative Products, Fun & Activity Toys, and much more.
3) SEO
If your web store lacks enough traffic to gain you enough profits for every input you have put on it. In this case, your every effort to apply even the best Children's Day event ideas will go to waste. So it must boost the presence of your website in Google and other search engines. You can gain organic traffic only when your e-commerce store ranks well among your competitors. There are many SEO strategies that you can adopt as per your needs. It can also help you to organize your product title and descriptions well in your web store or related content on other marketing platforms. This strategy of content management or marketing can help both humans and search engines to read and understand it well.
4) Campaign Marketing
You can take the help of social media campaigns related to Children's Day. It can help a business person to market their products in front of the right audiences either based on age groups or location in less time and effort.
It needs the right strategy that could be based on the time and location of its display for any marketing campaign to get some traffic for your web store. You can also plan campaigns based on item-specific, or shopper-specific offers. So prepare your campaign well, do not hesitate to the take help of an expert in case of any doubt!
5) Children’s Day Promotion
You need to take action to plan and launch your promotion strategy as soon as possible. We all know for some regions online shopping is just similar to buying any product from local shops and get it received at the home on the same day.
However, for others, it might take one, two, or even more days depending on the location of the destination from the warehouse. Try to start this at least one to two weeks earlier so that the products would reach the buyers on time when they need it.
So, try to plan and design a good banner if you already maintain a web store based on Children's Day as soon as possible related to the kid's products. Again, you should keep updating the items related to it that are there on your web store or going to be listed on it!
6) Social Work
Many retailers organize donations, offers, and schemes for the unprivileged kids of society. As per which they ask their loyal customers to donate their old kid's toys and clothes those are in good condition. In replacement, they can buy any new product at a good discounted price.
By using this type of Children's Day event idea, you can help the underdeveloped groups of society. You can also encourage your buyers to participate in something good that will ultimately be going to gain sales and profits for you as well.
7) Encourage Customers for a Healthy Living
Healthy living is one of the ‘hot topics’ for people residing in almost any part of the globe. Many of us spend a hard sum of money on keeping ourselves fit and healthy. Not only grown-ups but even the young ones today need special attention from their parents.
It is to make sure they are eating healthy and living a healthy life. After all, there is no age bar for the disease or health issues to happen. So, you can promote a good initiative among your web store visitors or the customer base.
For example, if you are dealing with reselling organic products then you can explain their benefits to the parents. You can encourage them to start using such products from this Children's Day for the better future health of their young ones.
8) Be Prepared
There is big competition even in dropshipping business. Most of them continuously change their strategies and list up the products on their web stores accordingly to gain profits. So you can’t neglect what your competitors or big online retailing gamers are doing in your field of business for Children's Day promotion.
You can learn from their behavior and note some good points to plan your strategy. Similarly, you need to make sure that your website can handle extra traffic if happen suddenly due to the success of your marketing campaign.
Make sure your website can handle the stress in terms of reliability, performance, and speed whenever needed. You need to keep all these small but critical things in mind and being ready for them in advance. It can help you much to impress both of your old and potential customers.
9) The Final Call
You got the idea of how to prepare for dropshipping with the products, platform, and strategy to make your dream to be a profitable online retailer. Your last step should be to pick the right supplier or wholesaler. Remember not every wholesaler is the same!
So choose a wholesaler smartly that can not only help you to supply good quality products but. A supplier could also give you necessary suggestions on dealing with the right products as per the season and trends all the year. Hence, you can achieve your aim with ease to maintain a good turnover.
How to Make It Stress-Free?
If you feel a bit nervous or can’t be confident on how or from where to proceed ahead then you should better take the help of helping support. For example, a service that can give you necessary tips and suggest you the best steps to proceed ahead to become a profitable dropshipper.
SaleYee dropshipping platform gives you full support for an online reselling business like selecting the niches for best profit, providing free & fast shipment, automating VAT invoices if needed, updating Children's Day event ideas, maintaining stocks, after-sales support, etc.
SaleYee, as an experienced wholesale and dropshipping platform, serves people all over the world. Taking pride in its local warehouses with over 630,000 sq.m, it achieves fast and free delivery services. SaleYee also has a base of more than 30k profitable SKUs quality dropshipping items so that retailers can choose different kinds of trending gifts for children to sell online. It can be simple children's toys, tents, furniture, swing, painting equipment, riding tools, sports, fitness, or baby carriers.
SaleYee can help you with inventory management, delivery, and after-sales support of the items to boost your online sales on this Children's Day. So your only focus should be to improve your marketing skills. No need to pay any registration or membership fee. Why not have a try>>
Conclusion
The Children’s Day of many nations is nearby! So not only the children are excited about the upcoming gifts, but even the business person is happy to earn profits by organizing sales this time. You can boost sales with SaleYee’s support, no matter you’re online retailers of Wish, eBay, Amazon, or Walmart, Shopify.
